Working for Mason
and Smith


Logo, Name Cards,
Shoe Shining brochure,
Book layout, Menu,
Packaging design and Newsletters


Software: Adobe Photoshop, Indesign, Illustrator, Lightroom, and After Effects

Mason and Smith is a shoe shining service. The logo was redesigned to align with the new store, a minimal monochromatic interior. Since Mason and Smith has a slight Japanese history, they wanted to use recycled paper for their shoe shine guides to represent wooden furnitures in their store.  The shoe shine guides were one of the key materials used for clients who joins their shoe shining sessions.






︎ marlenemchia 2021